Last day for $97 Top 10 BEST Marketing Strategies for Stagers & Sylists online course!

Last month we launched a brand new live, online course, Top 10 BEST Marketing Strategies for Stagers & Stylists and I’m thrilled to say it was a resounding success! The rave reviews that came in gave me an overwhelming affirmation of gratitude in knowing just how powerful this course is and how much it helped those in the course.

The live course has now ended and my team and I have packaged it up, ready to hit the streets!

I am pleased to announce you now can get instant access to the course materials so you can learn and get inspired from the 100s of ideas, tips and tools you can easily implement in your business.

Let’s be honest here, shall we? Most home stagers and stylists are fantastic at the creative design part of their business … but not so good at marketing and promoting themselves.

Am I right?

If this sounds like you … then you simply must look at this RIDICULOUS SPECIAL OFFER I have for you!

I believe in this product so much that I want everyone who is willing to make a small investment in themselves to DO IT NOW!

Regular Price for this 7 Lesson Webinar: $397

Limited Time Offer: $97* plus tax!

Expires May 13th at midnight

Warning: This offer will not be repeated — ever!

» CLICK HERE to get started
*Simply use this
coupon code at checkout to get your $300 discount: prestop10discount

“For the first time ever, I am sharing how to properly market your home styling and staging business and have laid out my years of education and experience for you, step-by-step, in this 6 week ‘learn from home’ format!”

Does this sound familiar?

  • You feel overwhelmed with all the ideas you’ve heard about marketing and don’t know the best ones for your home staging and styling business.

  • You dream about being able to understand enough marketing to help build your business.

  • Despite your best efforts, it’s hard to get your staging business off the ground and are getting frustrated at the lack of results so far.

  • The thought of “marketing” makes you want to hide under the covers and hope, because you have a website, that clients will just call you!

  • You have the passion and the drive but lack the marketing know-how and business tools you need to build a successful 6-figure home staging business.

If any of the above resonates with you . . . you are in the right place!

You CAN have a successful business without having to invest thousands of dollars with people who have never been in this industry! I started out as an interior decorator, added redesign to my business and then home staging and I grew it from the ground up to a 6 figure business.

If I CAN do it, so CAN you!

And that’s why I want to invite you to my newest “Learn From Home” training course …

“Top 10 BEST Marketing Strategies
to Grow Your Home Staging &
Styling Business “

Here’s what you’ll learn during this 6-lesson (plus bonus) intensive home-study program:

Module 1

Understanding How Marketing Grows Your Business

  • Learn what marketing is and more importantly, what it is not so you can stop spinning your wheels
  • Discover how ‘push and pull’ marketing both work when attracting ideal clients
  • Find out how to build your list and why this is critical to your on-going success
  • Learn hundreds of marketing tactics you can use both ‘online and offline’
Module 2

Identifying your Ideal Client & Your Message

  • Gain clarity on exactly what your service and/or product offerings are and learn why ‘packaging’ is a key component to long-term success
  • Learn the 4 key areas you need to use to identify your ideal client
  • Explore your brand ‘message’ and USP; learn how to make it more effective to get the results you seek
  • Create a position statement that will boost you as an expert in your field even with little experience
Module 3

The Top 1 – 3 BEST Marketing Strategies

  • Find out how and why networking allows potential clients to ‘know you, like you and trust you’ — create your infomercial and gain confidence
  • Speaking Engagements are the vehicle for you to be seen and heard; learn how to find them, how to get them and when to do them
  • Discover the key ingredients to a successful professional website; gain ideas to creating your irresistible offer and your enewsletter sign up on your website
  • Understand how these 3 marketing tactics contribute to successful list (or tribe) building and why you need them in your funnel
Module 4

The Top 4 – 6 BEST Marketing Strategies

  • Stay-In-Touch marketing; this single strategy will ensure you stay ‘engaged’ with your potential clients and existing clients
  • Social Media; how to make the most of your time and stop wasting precious energy on doing it the wrong way and on the wrong sites
  • Trade Shows; the in’s and out’s of gaining market share; learn which shows are the best, when to do them, and where
  • Discover how to get a great ROI as a participant or an attendee
Module 5

The Top 7 – 10 BEST Marketing Strategies

  • Learn how to train your ‘unpaid sales force’ to give you ‘raving fan testimonials through WOM (word of mouth) referrals
  • Find out why Open Houses provide a great opportunity to market your business
  • Discover why taking part in Charities/Auctions/Golf Tournaments can greatly enhance your business image and reputation
  • Your articles/e-articles can quickly make you the ‘perceived’ or ‘real’ expert in your field; learn what appeals to your ideal client and how to engage them
Module 6

Developing Your Marketing Wheel and 90 Day Marketing Plan

  • Determine your Top 10 BEST marketing tactics
  • Review a sample 90 Day Marketing Plan
  • Create your unique marketing wheel from your Top 10 BEST marketing tactics
  • Create your 90 Day Marketing Plan
  • Understand how to use the Law of Attraction in creating your business success


90 Minutes with Website Developer & eMarketing Strategist Susan Friesen of eVision Media. Whether you are in the start-up stage or have an existing website you NEED to KNOW what Susan has to tell you to make your website, aka your ‘storefront,’ a WOW!

Regular Price for this 7 Lesson Webinar: $397

Limited Time Offer: Only $97*

Expires May 13th at midnight

*Enter this
coupon code: prestop10discount at checkout to
get your $300 discount

Read what some of the course students have to say …

What I found most helpful was the top 3 BEST marketing strategies lesson. That lesson inspired me to take the plunge and hire a part time assistant to be consistent with follow up with realtors and home owners. The template Dana provided made it easier for me to focus and clearly define the type of ideal clients I feel best suited to work with. The MP4 downloads were fantastic – templates were all very well laid out and easy to follow. With my NOW very BUSY home staging business I can come back to these webinar audio materials and review when the time best works with my schedule.

Since I took Dana’s Top 10 BEST Marketing Strategies I am more focused and my business direction is more defined. I have always been passionate about educating home owners and realtors how they can best prepare their properties for today’s real estate market. In the past I have hosted talks in libraries, banking institutions and coffee shops but now since Dana’s course it’s really super exciting because I had a call from a realtor team and they are hosting a private function for all their clients and invited me as a guest speaker WOOOOOOOO!!

If you are sitting on the FENCE with your business this marketing seminar may turn your business from part-time to full- time as long as your prepared to take ACTION and follow some simple and positive suggestions!

PS: Thank you from the bottom of my HEART! Your PASSION and ENTHUSIASM to help home stagers & designers to SUCCEED is AMAZING!

Louise Henry – Pair Home Design


I’ve taken several of the PRES professional development courses and recently the webinar on Top 10 BEST Marketing Strategies. It was the best course I’ve ever taken!

I was already working on my marketing plan and this course provided many ideas that I decided to implement immediately.

I have set up a Client Appreciation Night with strategic alliances and have had a fantastic response to that event. I’m also doing a trade show at a women’s expo which will attract my ideal client. Because Dana said it’s smarter to continue to market to past clients I have been reconnecting with past clients and potential clients who have been opening my enewsletters.

Also having my website critiqued by a web developer expert Susan Friesen of eVision Media was a major bonus and I already started making changes. And did I mention a bonus follow-up call with Dana? After finishing the course Dana provided an extra bonus coaching call to help me prioritize my strategies for the next month and also gave me additional ideas about my events. I feel inspired and ready to grow my brand! The investment for any of the PRES staging training courses has always been worth it!

Valerie Westra – At First Sight Staging


After taking some time off from building my Home Staging Business, I knew some of the marketing strategies I applied previously, would not work as efficiently today. Dana’s Top 10 Best Marketing Strategies for Stagers and Stylists course was just what I needed. It allowed me to review some past material covered in her home staging course plus so much more.

She focused on all the key points I need to learn and embrace like social media and improving my website presence in 2013. I now have at my disposal all the up to date marketing strategies I will ever need to refer back to thanks to all your wonderful templates and handouts, whenever I need it.

Joanne Mackay – Ocean Breeze Staging


If you have any questions at all about this online course offering, please don’t hesitate to contact us at and we’ll be happy to answer!

To your business success,

Dana J. Smithers

Top 10 BEST Marketing Strategies 6 Week Webinar Starts Tonight!

The Top 10 BEST Marketing Strategies for Stagers & Stylists starts Wednesday February 20th – tonight! This is the course I’ve dreamed of doing since I started in this industry. But it could only come after the experiences I’ve had; some good, some bad. But what motivated me to do it is that I can help you avoid the mistakes I made by showing you exactly what you need to succeed.

Remember, I have created this course specifically for stagers, decorators, designers, stylists, feng shui consultants or professional organizers. This is an industry-specific 6 lessons (plus bonuses) online course, which walks you through exactly how to succeed in marketing your home-staging, styling or design business . . . From your comfort of your home!

Topics (in addition to the top ten strategies) include:

** Understanding how marketing grows your business organically, working for you so you can stop lying awake at night worrying about finding your next client.

** Identifying your ideal client and your message, so you don’t waste your limited time as a business owner chasing dead ends and ungrateful clients.

** Developing your marketing wheel and 90-day marketing plan; giving you the blueprint you need that will end the nagging feeling of not knowing what to do next or how to build your business.

After each live webinar, you get video recordings of each lesson (6 total!), a printable workbook, plus a bonus marketing call with Susan Friesen of eVision Media who will give additional marketing advice about websites as well as 3 staging eBooks!

Everything you need to market YOUR successful staging business!

. . . And one more bonus. At the end of each live call, we will do a Q & A session so I can personally answer any of your questions!

Don’t just take my word for it, here are what some others have been saying about this same course I offer as a workshop:

Loved this course! Tons of information and ideas clearly presented. It brought me back to thinking about some basic marketing tactics that I need to get back to doing.
Heather Stewart, HS Home Staging

It was beneficial for me and am looking forward to using these tools and tactics to take my business to the next level by implementing what I have learned today.
Valerie Westra, At First Sight Staging Solutions

Don’t hesitate – time is running out! Learn the full details here:

PRES Workshops – Ready to Make 2013 Your BEST Year Ever?

At PRES we know how important on-going learning is to the success of any entrepreneur’s business. As a solopreneur most women are working on their own, and often from their home office. Unlike when I, and many of you, were in the corporate world, we no longer have the company sending us to take courses or even to provide in-house training. We have to seek out workshops that appeal to us depending on what we are looking for yet I don’t know anyone who doesn’t want to attract more clients!

This is why PRES offers year-round workshops and telewebinars to keep you on trend with new tools that you need to grow your home staging or decorating business. Check out what we are offering in the next few months and take advantage of the Early Bird Specials:

* Wednesday February 6th – ‘FREE’ Introduction to 6 Week Top 10 BEST Marketing Strategies – telewebinar - course starts February 20Th … stay tuned for details

* Friday February 15th Creating Presentations To Grow Your Business VANCOUVER

* Saturday February 23rd Creating Presentations To Grow Your Business VICTORIA

By investing in yourself you can achieve the success you want. If you sit back and wait for business to come to you, you’ll be waiting for a very long time. Come on, this is your year 2013 – it’s full of possibilities and opportunities – just open your eyes and go for it! (And if it’s not a PRES course that’s fine too but investing in yourself is very empowering and we’re all about that!)

Presenting in the ‘bull pen’ in a busy realtors’ office!

SWAN Breakfast Networking is one of your top 3 BEST marketing tactics

With President Sandra Yancey at eWomen Network Tradeshow

Learn to Makeover Your Home Like a Pro on Oct 25th

Do you drive your family crazy by re-arranging your furniture every month?

Do you look with envy at the home decorating photos in magazines and wish you knew how to do that yourself?

Have you even wondered what it would be like to learn home styling as a profession but have no idea how to create a business around your passion?

I want to invite you to a FREE webinar I’m hosting on Thursday, October  25th called “7 Secrets to Sizzling One-Day Home Makeovers” where I will offer valuable tips and strategies that you can use to give your living space a makeover just like the pros!

Sounds great, doesn’t it?

(In a hurry to register? Just go here:

In this FREE one-time-only informative webinar, I will be sharing exclusive insider secrets that will teach you how you too can create your own personal living space, no matter the place or the budget!

On this free webinar, you can learn:

  1. Clutter & Organizing – Whether you are getting your home ready for selling or just want to get rid of the chaos with all your clutter, there are simple ways to do this. Find out the must-use keys to being most effective at this so you can stop tripping over all your ‘stuff’ for the last time!

  2. Function – One of Dana’s tag lines is ‘the way you live in your home is not the way you sell your house’ and yet interestingly enough ‘the function’ is the most critical first step in building up any room, whether you are living in it or selling it. Find out the critical component of function you need to know in any home make-over project you take on.

  3. Styles – It’s very important that you ‘get’ what style you like. Whether it’s traditional or country or something in between, learn how to qualify your style as ‘good eclectic’ and avoid the dreaded ‘bad vibe’ syndrome.

  4. Focal Points – Do you have a fireplace and a grand piano battling for attention? Rooms or areas can have more than one focal point but first you must learn this trick Dana will share to know how to play up the more important ones and not lose emphasis on the others.

  5. Furniture Placement –This is very key in any room. Whether it’s your living room or family room, discover Dana‘s insider secret on knowing the right way to place your furniture and how that makes a difference in how smoothly the conversation flows . . . or doesn’t!

  6. Art Placement – Using Dana’s extensive experience after hanging over 1000s pieces of art, she will show you how you too can create sensational groupings that have a great impact on any wall . . . and which ones don’t!

  7. Accessory Placement – Ah, the decorations on the cake – so much fun and delicious when it’s done right! Find out the magic number that plays a big role in creating the perfect placements.

Whether you are wanting to learn staging and redesign for your personal knowledge or have considered starting a professional home staging and redesign career, you don’t want to miss this important information I will share with you!

You’ll want to sign up NOW before you forget. Here’s the link:

I trust you’ll join me to listen in on the webinar!


P.S. I know that I will be sharing some amazing information about home styling on this call and I’m going to jam-pack it full of insights, tips and strategies you can use right away — even if you’re not looking at home staging as a career, anyone with a passion for decorating can really benefit from this information. You don’t want to miss this complimentary webinar!

Here’s that link again:

‘FREE’ webinar on “How to Start a Home Staging Business in Just One Week’!

If you are still not sure if home staging is the career for you then you will find the the PRES Staging Training Program’s FREE Webinar on ‘How To Become A Home Stager In Just One Week’ a great place to start!

Our webinar is offered the first Tuesday of every month from 5 – 6pm. The next one is June 7th.

Dana J. Smithers a Canadian home staging industry leader does a ‘live’ webinar so that you can personally ask her questions about home staging as a career. If you have never been on a webinar all you need to do is to contact us: and we will provide you with the access code from your computer. You can either phone in or use your microphone from your computer.

The power point presentation is packed with information about how to start and grow your business. You’ll learn staging secrets that propel you to success just by being on this webinar.

PS If you live in the Vancouver area you will have a chance to see Dana live at the Vancouver Public Library on Thursday May 26th at 7:30pm. She’ll share her business success secrets and give you the key marketing strategies you need to create a thriving home staging business.

Want to find out more about a Home Staging career?

Join home staging and redesign author, expert and media personality Dana J. Smithers on a LIVE webinar to find out if home staging is the right career for you!

If you have questions you really can’t find answers to or, want to ask Staging Guru Dana Smithers questions about what home staging is really all about, then join us on the:

LIVE WEBINAR – How Do I Know Which Home Staging Course is Right for Me?
Tuesday March 8th from 5 – 6pm PST

Contact for sign up details.

If you have never been on a webinar before, all you need to do is to sign in through your computer and phone in to the number we will give you. It’s that simple.

PS There is a ”gift’ waiting for you at the end of the webinar so call Janice now!

Are you unsure about making presentations to realtors?

JOIN US ON: Tuesday March 15th from 2 – 3:30 PST

Are you ready to expand your marketing strategies to include talks to home owners, sellers and realtors but lack the confidence to try it? Would you like to have a No-Fail Template to use for any size group talk?

If you answered ‘YES’ then this is a course you NEED to take! Learn from ‘Staging Guru’ expert Dana J. Smithers, author of Start & Run a Home Staging Business.


All you need is to be sitting at your computer and phone in to the webinar phone number, or if you have a headset you can listen on line! It’s that simple to learn new skills.

Creating Presentations that Sell You!

Most people are naturally uncomfortable making a presentation for the first time. If you are properly trained and have excellent materials to work from presenting can actually be a lot of fun. Some of the highlights of this course will be her tried-and-true templates and tips on creating lasting connections with your audience. If you are not using the ‘funnel system’ of selling you need to be!

Webinar Course Cost: PRES Members $97; Non-PRES Members $127 plus tax

Contact for sign up and webinar details.