Vacant Condo Not Staged – NO SALE; Vacant Condo Staged – SALE!

PRES Stager Tamara MacDonald of TWEAK Home Staging had the opportunity to stage a vacant condo that had been on the market for a month with no offers and guess what? You guessed it – Tweak staged it and within a week of staging, the seller received two offers – buyers were NOW showing interest!

Yet the story goes on…

However, neither offer was at a price the seller was willing to accept. As the seller was quite determined to receive a certain price for the condo, they had made up their mind to rent the condo if it didn’t sell at the end of the second month. Well as it turned out, in the final week, they received two offers and a bidding war was on! Only 4 weeks after staging, the seller ended up selling for a price they were very happy with!

Tweak LR After

Often sellers are torn between renting a property or selling a property, and it is important to realize that even if this condo had not sold, the seller was in a much better position to ask for a higher rent by having it staged so it showed beautifully!

Tweak DR After

Why Staging Works to Attract Renters
In fact the seller was already searching for a suitable renter (just in case!), and everyone who viewed the condo wanted to know if she would rent it furnished! What a great compliment! FYI – Tweak’s home staging inventory is always available for sale if a buyer is interested.

Small Patio After

Want to buy the staging furniture? You can!
If you are considering selling your property or renting your investment property, give a PRES home stager a call and if you live on the North Shore give Tweak Home Staging a call!

Entranceways reflect a lot about who lives here…

The first impression of the entrance for living is different than it is for selling. When someone is living in the home the entrance should reflect their personal style. It should say something about how this person likes to live in their home and also it starts the colour scheme of the home. It’s very personal.

For selling the entrance has a different goal to achieve. With that first impression being so critical in the buying decision it needs to invite the prospective buyer in with a warm and welcoming feeling. Not crowded – not too personal but spacious and clean. The best colour palette for me is still a neutral paint colour. I like to accessorize with trendy colours and let the walls stay in the background.

The PRES students recently went in to transform an entrance that had become a ‘catch all’ area for shoes, books, pictures, etc but didn’t really meet any of the criteria that it needed to.

The dark wood units are housing the family’s shoes and other things and the wood colour does not go with the other woods in the room. You do get the impression that this family is all about family and it is yet it doesn’t tell us much else.

DeAnn Entrance Before

We really wanted to do something that reflected more of the personal style of the home owner and invite some calm into this busy family life…

DeAnn Entrance After

From a Feng Shui perspective a small water fountain would be the perfect addition here. The old monk’s door is a treasure she fell in love with many years ago. The serene Buddha with the new plants breathe new life and energy into this space.

This is what she had to say…

“All I can say is WOW! We are LOVING the space that you and the women created yesterday! I had to leave for a class shortly after you left, so didn’t have time to just sit in the space and take it all in. However, it was just soooo incredibly lovely walking in the door last night to this peaceful, pulled-together, warm, inviting space! I just stood in the doorway with my coat and shoes on looking around and loving every bit of it. My husband texted me while I was in class, saying ‘WOW! It looks great!’. Big response from someone who usually doesn’t pay much attention to these things. He even said ‘Thanks for attracting this into our lives’!

After 20+ years of having a busy, FULL house with kids/teens/dog I can’t even tell you how much the calm, organized beautiful space impacts me (us) physically and emotionally. When you look at something every day that bothers you but you just put it aside, you get used to it in a chronic way — until it shifts and then you realize how ‘heavy’ it had been weighing on you. Thank you for breathing new oxygen and ‘lightness’ into our home!

Even though you were working with furniture that’s almost two decades old, it all looks new again! Who would have thought?! As I kept saying yesterday, it feels crazy but in a great way!! It’s mind-blowing because it’s the same stuff that was here but it just has a completely new energy and feel. “

How to Make Your Client Testimonials or Case Studies Work for YOU!

Testimonials or case studies are called ‘social proof’ that promote you in your business. They are a great marketing tool to use in your website, in any marketing materials such as business card, post cards, flyers, You Tube videos and even your enewsletter.

When I was recently coaching a home stager I was surprised when she said she had never thought to ask the home seller for a testimonial. She did express some frustration with Realtors® who didn’t get back to her with their promised testimonial. A testimonial can be a few words or a few sentences that express how the client (home seller or realtor) felt about your work. They are writing it from their perception.

A case study contains more factual and sometimes statistical information such as how long the property was on the market, the obstacles to the sale, how much more the property sold for over asking and other pertinent data. You can write this up yourself based on what you know about the property, the sale, etc.

Here are a few tips that will help you get the testimonials you want.

TIPS on how to RECEIVE and USE great testimonials in your marketing materials to position you as an EXPERT:

  • As a home stager you want to ask for testimonials from both your home seller and your realtor
  • Once you have completed the work, send out an email request for a testimonial and you can even ‘suggest’ topics that you want them to write about – ask them to talk about their emotions (nervous, excited, etc) and how they felt when they saw the reveal (what impressed them the most)
  • Vary your testimonials so that your potential clients can read about all of the services/differences that you make in staging, redesign and/or decorating or whatever services you offer
  • Put their text in italics to distinguish it from other text and use “quotation marks”
  • You can always shorten a testimonial as long as you leave in the integrity of the comments by using three dots like this … and continuing on
  • Never wait longer than one week for a testimonial because it is most likely you will not get it – a gentle email reminder OR write it for them and ask them to approve it or edit if they want to
  • Typically in our business because of privacy issues we don’t put last names attached to any home photos – so I recommend just using a first name and the city they live in
  • Always thank them for their testimonial either by email or better still send them a card – ‘Send Out Cards’ are great for this or any appropriate card – we all get too many emails and they can keep your card
  • Ask for referrals once you receive their testimonials and remember to keep in touch with them on a regular basis

NB: If you don’t have a TESTIMONIAL REQUEST FORM just email me and I’ll send you one that we use at PRES.

These are some of the HOME STAGING COACHING TESTIMONIALS that I have received. You can see that each one says something different and is very authentic to that coaching client.

“I had been in the home staging and redesign business for about three years and hadn’t seen the growth I had anticipated. I decided to work with a business coach and I really wanted someone who understood my industry and had experience in the areas I lacked. I had read several of Dana’s comments on Linked-In and she always seemed very generous with her advice and resources. After our initial “Get To Know You” phone call I knew this was who I wanted to help me take my business to the next level. During our bi-monthly chats we set goals and she held me accountable for my own successes. Dana has guided me through our time together with inspiration, humour, friendship and compassion.”

Angela – Toronto ON

“I took the PRES Training 5 years ago and also kept my “day job” because I felt so unsure about whether or not I would be successful. My passion for redesign and staging has not wavered, and recently I decided to take the plunge and make a full time commitment to my redesign business and hired Dana as my coach. Dana’s coaching has really helped move forward in my business and break through some emotional blocks. Using her ‘Law of Attraction for Women’ technique I have gained clarity and direction for my business, as well as inspiration and confidence as an entrepreneur. I feel empowered and encouraged by the progress I am beginning to see. Dana coaching and guidance has been magic!”

Mary Ann – North Vancouver BC

“After 2 years in business without success I decided that I was ready to make a change and give my business my all. I said to myself I’m going to give it a year and if things don’t improve I’m calling it quits. I purchased Dana’s 10 Best Marketing Tips, hoping I would find new ways to market my business. I chose Dana has a coach because she is a home stager and thought she would be more helpful to me because of that. I am so glad I did! Dana has helped me so much! My confidence has greatly improved and having the ‘Goals List’ after each call has kept me on task and focused. Her coaching has lead me to making contact with an investor and realtor who are interested in working with me, which I am so excited about. I would definitely recommend Dana as a coach if you are a home stager who feels lost and doesn’t know what to do next, like I was.”

Debbie – Richmond VA

“I took the PRES Staging and Redesign course at the beginning of this year, excited and nervous about starting my own business. It was such a fun and informative course and got me so excited about getting started. I feel I came away with knowledge about the business, contact information and names of people in the industry who could help me put the pieces together and start my business off on the right foot. Dana was always supportive and gave me opportunities to help her and continue my learning even after the course was completed.

I decided to hire her as a business coach recently and by the end of our 6 phone meetings I had a better and more professional website, redesign jobs on the calendar, articles in newspapers and was comfortable participating in and understanding networking groups. I now have a business I LOVE to do every day and continue to feel inspired and supported by Dana.

Thank you for everything Dana! I’m sad to know that our calls have ended because I often think of things I want to chat with you about. I can hear you now saying “keep in touch I’m not going anywhere!” and I really appreciate that about you!”

Joanne – New Westminster BC

Here’s a few sweet, short words from Louise – Chilliwack BC

Thank you from the bottom of my HEART! Your PASSION and ENTHUSIASM to help home stagers & designers to SUCCEED is AMAZING!

Understanding What Your Client is Going Through is Critical to Your Success as Home Stager and Redesigner…

When I teach the 5 day PRES home staging and redesign course I take the students into real clients’ homes so they can apply the 10 Step Formula theory that they learn in the classroom. In this home we did a ‘redesign’ which is technically a one-day home makeover for living, using the client’s existing furnishings. It is all about capturing the client’s personal tastes and validating what they have in their home does work – it just doesn’t quite work the way they had things set up.

Our training home client’s roller coaster of emotions went from excitement, to hesitation, to despair, to jumping in with both feet, to excitement, to angst of ‘what if it looks like how they like it and not how we like it’ to – finally JOY at the final outcome!

Some TIPS on Conducting the Client Interview/Consultation:

  • As soon as you meet the client acknowledge something attractive about their personal home décor items
  • Ask to take a tour of their home so you can ask them about things – I like to use the expression ‘Tell me about this’ so that way I know whether or not they are emotionally tied to a particular item
  • Continue to reassure them that they have lots to work with and how much you are looking forward to creating a new look for them – this builds their need to know, like and trust you
  • Ease their ‘fear of change’ by letting them know you offer a ‘Redesigners Guarantee’ which is to live with the changes for 2 weeks and if you still don’t like them you will come back and change things (in over 10 years I have never been called back to change anything)
  • Gain their trust and confidence by letting them know that they can always bring something back in and rotate the things we didn’t use
  • Really listen in the consultation to what their answers are to your questions – probe more if you feel they are hesitating about something and acknowledge the pieces of furniture or art that they really get excited about
  • If they start to ‘tell you’ where things should be placed and what should be moved into a certain space or room, they may not be a good client for a redesign. Tell them the more ‘open’ they are with allowing you to make changes the better the end result will be
  • Never tell your client exactly what you will do but make generalizations such as ‘we can move some of the furniture so the room flows more, and rehang some of the art so it works better together, showcase your gorgeous collections, etc.
  • Throughout the entire interview/consultation you are being very positive with your comments regardless of what you are thinking in your head!
  • In redesign as in staging, you do not need to ‘love’ the look of your client’s home nor their personal belongings or style – your job is to give them the best that you can and know that it will be so much better than what they could ever do
  • Listen for this commonly heard statement when you do the reveal “How clever, I never would have thought of that” and celebrate your success!

Some people just don’t realize how important that first-impression entrance is!

First impressions are everything whether you are living in your home or preparing it for selling. When I taught interior decorating and now home staging, I always loved to talk about how making a WOW entrance sets the tone for the entire home.

During the 5 day PRES Staging & Redesign training course we go into ‘real client’s homes and work with what they have for living or selling. In this case, the wife’s mother had given her a gorgeous mirrored cabinet that she placed in the front hall. This is a heritage home and while that cabinet is gorgeous and modern certainly works with traditional – it didn’t quite represent what this family was all about. And that is one of the primary functions of a home’s entrance. It needs to let people coming in know about ‘who lives here’. People discern that quickly based on what they see, paint colours, clutter or not and overall just how inviting the entrance is.

This is the heritage’s entrance before….

Beautiful cabinet but not really fitting in here...

Beautiful cabinet but not really fitting in here…

And this is the entrance way ‘After’. What is so amazing here is that the piece of art we put over the oak cabinet had been in the owner’s possession for over a year but they had not even unwrapped it from the framers. This beautiful photograph is from the historical Vancouver archives and is a photo of their home in the 1940s! What a statement for this family!

Gorgeous and a WOW!

Gorgeous and a WOW!

And this is how they really felt….

From Lesley the wife: WOW, We are so impressed! Our home looks like a show home. We are thrilled with the transformation. Dana’s team is so professional and kind we can’t say enough. Even our seven year old twins said, “Our house is now the best!” We couldn’t have made our house a home without your talent. Many thanks for a fantastic job.

From Thomas the husband (and we know husband’s don’t usually gush this much): Dana has worked a miracle. Our family home is 101 years old, divided into separate rooms and of course filled with all of our stuff. Dana and her team came in and made those rooms distinct. We were not aware of the mix of colour schemes and furnishing styles we had going on in each room but Dana was. She put the things that should be together, together. Moved furniture, drapes, area rugs and art work. She gave distinction, theme, flow and space to each room. Love it, love it, love it.

I can’t wait to go home and view it again. It’s like I moved into a new house and bought new furniture. Dana you and your students are amazing. Thank you!!”

Sizzling Summer Specials 50% OFF eBooks & Courses

I think the summer heat has finally gotten to me. I can’t believe these great ‘Sizzling Summer Specials’ I’m offering you! I know that most people love summer specials and so I thought why not send out some of my own ‘Sizzling Summer Specials’ for some of my online courses and products. Summer is a great time to kick back and take in some new learning at your own pace.


From now until July 31st, 2013
You can get 50% OFF PRES® digital products!

PRES® HOME STAGING HOME STUDY COURSE – On Line Course – ’7 Steps To Creating Your Home Staging Business’ Make Money Doing What You Love! In this 7 lesson, self-paced Certificate PRES Home Staging & Redesign program you will learn how to start and run a successful home staging and redesign business and how to stage and redesign a home. Included are 25 professional template forms all ready for you and your first client!

$497 for 50% OFF = $248.50
$797 with 50% OFF = $398.50
> Click here to get instant access

TOP 10 BEST MARKETING STRATEGIES for STAGERS & STYLISTS-On Line Course – Struggling with what to do next to attract more clients? Not sure who your ideal client is? Fed up with what you’ve been doing to try and get business? In this 6 lesson plus Bonus course Canada’s Staging Guru Dana J. Smithers is sharing how to properly market your home styling and staging business based on over 10 years of proven marketing tactics that grew her business to a 6 figure income!

$397 with 50% OFF = $198.50
–> Click here to get instant access

D-I-Y eBOOK: GETTING READY FOR AN OPEN HOUSE IN 10 EASY STEPS! +
D-I-Y eBOOK: CREATING CURB APPEAL THAT SELLS!
– Do-It-Yourself Home Staging is a simple, easy-to-follow home staging guide that reveals industry trade secrets and a no-fail formula to become “Open House Ready”. Be empowered to successfully stage your home yourself to sell quickly and for top dollar … by following just 10 easy steps! Curb appeal is what creates the ‘first impression’ – find out how to make it a great one!

$19.97 (regular $34.94) for 50% OFF = $9.98
–> Click here for instant download

D-I-Y eBOOK: TRADE SECRETS TO HANGING ART LIKE A PRO! – Do-It-Yourself Trade Secrets to Hanging Art Like a PRO! is a simple, easy-to-follow guide. It reveals industry trade secrets to deciding on what, where and why you hang your art a certain way and how you can always achieve the results you want regardless of the shape or size of what you are hanging!

$9.97 (regular $14.97) with 50% OFF = $4.98
–> Click here for instant download

Enjoy your summer of learning,

Are you taking advantage of Agent’s ‘Open House’ Tours?

Angela McKinnon of Home Dreams Home Staging is having a great time this summer getting new marketing materials together for her marketing campaign introducing her ‘Sizzling Summer Specials’ to realtors.

I’ve been coaching and mentoring Angela for the past few months and have really enjoyed how committed she is to taking her home staging and decorating business to a new level. I spend a lot of time working on branding, marketing messages and tactics that my coaching clients can use to attract more clients.

If you are feeling a bit sluggish and running out of ideas think about doing a few of these tactics to get connected or reconnected with your realtor clients. After all, if you are not out there staying connected someone else will be!

Some ‘Sizzling Summer Marketing Ideas’:

* follow up from any talks that you did earlier in the year with your ‘Sizzling Summer Special’
* Make an outrageous offer – why not 50% OFF – with the end date of a month but no longer than two months
* go to a real estate office where there are realtors that you would like to work with or are already working with and ASK for the list of AGENT’S OPEN HOUSES for that week. (Angela was smart – she brought a nice bouquet of flowers for the receptionist :))
* create a one page flyer with your BEST ‘Before & After’ photos and print it in colour with bullet points about the RESULTS the realtor’s clients will get by using this ‘Sizzling Summer Special’
* since summer is a more relaxed time for everyone – find out when the realtor’s golf tournaments or barbecues are and ASK if you can join them
* make mention of your ‘Sizzling Summer Special’ offer in your next enewsletter

Have fun – get creative in your own ‘Sizzling Summer Special’ offer!

You’d be crazy to pass up a ‘free’ home makeover from PRES!

On July 16th and 17th two lucky home owners are going to get a ‘free’ home makeover for LIVING or SELLING! PRES training home clients are ecstatic over the transformations in their home! We’re looking for 2 great (well, not so great actually) homes for July 16th or 17th 2013. .

During the 5 day PRES Staging & Redesign Training course, students are taken into real clients’ homes to apply the theory they learned in the classroom. Our training home clients are carefully selected by the PRES Resource Centre Founder & Creative Director, Dana J. Smithers. What’s essential in the training homes is that there are at least 3 major rooms to transform, enough art and accessories to work with. Some homes may have more opportunity for learning proper furniture placement and others may provide the perfect opportunity for teaching the ‘art of hanging art’. Whether we are staging the home to sell, or transforming the home by redesigning it for living the outcome for the client is the same – they LOVE the transformation!

You’ve heard the expression ‘The way you LIVE in your HOME is not the way you SELL your HOUSE’ and this couldn’t be more true than in this situation for this seller! Many people that have lived in their home for a long time change the function of their rooms to suit their needs. They might do this because they are now ‘empty nesters’ and have more options of how they can live in their home now. For STAGING the property to get ready for prospective buyers you want your home to be inviting and evoke positive emotions so buyers are excited to see themselves in their new space! Only about 10% of the population is good at visualizing which is why it is so important to create an inviting, functional look in each and every room. And that’s exactly what we did here…

The main living room is being used as an office area for living…

The way you live in your home is not the way you sell your house!

The way you live in your home is not the way you sell your house!

We looked in other rooms for more attractive looking furniture and found these sofas in the family room…

This is a much more inviting living room now!

This is a much more inviting living room now!

For many people who are not moving, the PRES students can come into your home and in just one-day totally transform the look of your home using your things! We call this REDESIGN and create more harmony and balance in a home. This is PERSONAL and all about the client’s lifestyle and personal style. This client loved her french decor items from her travels in France but wanted more flow to the home.

The living room BEFORE has things that she loves in it:

Living room is overcrowded with furniture and too many things - lovely as they are.

Living room is overcrowded with furniture and too many things – lovely as they are.

The living room AFTER is more to her liking…

So much more room to breathe. She still is surrounded by all her french treasures but now we can breathe!

So much more room to breathe. She still is surrounded by all her french treasures but now we can breathe!

The PRES Staging Resource Centre has been offering the ‘free makeover’ for home dwellers – owners and sellers for years now. By ‘free’ we are not charging for this exceptional home transformational service. We only ask that the home dweller or realtor (we do homes for realtor’s clients too) makes a donation to a charity of their choice on behalf of PRES Staging Resource Centre. We know that thousands of dollars have gone to worthy charities because of our offer – WIN – WIN!

How to Charge What You Are Worth and Get It!

How to Charge What You Are Worth and Get it!

You are not alone if you are struggling with charging what you think you are worth and/or raising your rates. You might have a great abundant ‘money story’ or yours may be one of scarcity. An abundant money story gives off great, vibrant, high energy – and attracts more of it! You are energy and your money is energy and all energy has a certain vibration to it. It is a scientific’ Law of Attraction’ fact that when you are ‘feeling’ worthy and valued you will attract more money. In this post I’m sharing with you my (short report version) 7 Steps on How to Charge What You Are Worth & Get It! and I know that if you follow these 7 steps you will attract more money because you will see your true value.

7 STEPS ON HOW TO CHARGE WHAT YOU ARE WORTH & GET IT!

1. CHANGE YOUR NEGATIVE THINKING
Every result that you achieve starts with a single thought in your head. Your thoughts are energy and negative thoughts carry a very low vibration — keep thinking those thoughts and you will continue to attract clients you don’t want and people around you who also have a negative mindset. Every time a negative thought enters your consciousness — STOP IT! and look for evidence in your life where you can turn that into a positive thought. Showing gratitude for what is working in your business carries one of the highest vibrations so practice that on a daily basis. Keep your thoughts positive and reread your client testimonials if you need a reminder about how much of a difference you made to someone!

2. RESET YOUR PROSPERITY METER
Have you determined how much money you want to make? We all have our unique definition of success and money is usually one of those measurements. With my coaching clients one of the key questions I ask them is how much money they want to make, and is this a part time or full time endeavor. Believe it or not, most people do not have a set goal of what they want to earn in the year. You need to set a monetary goal so that you can plan on how you can attain that goal. Your prosperity meter is entirely your choice – you decide is $10,000 or $100,000 your annual goal, or is it more. Set your monthly goal and your weekly goal. Take a look at how much time in the year you want to take off and factor that in. Be realistic and set your prosperity meter.

3. FOCUS ON YOUR VALUE
If you are new to home staging you may not yet realize what HUGE value you bring to the table. If you have been in the business a while you may not be acknowledging just how fantastic your services are. Look at the monetary and emotional gain your clients achieve by the work that you do. Every home you stage is getting your best designs and creativity. Every seller is having the stress removed by working with a competent professional like yourself. Every realtor is having his reputation enhanced because his properties are selling because of the work you have done. Every buyer is rewarded by seeing the potential in a home that otherwise may have been overlooked. Surely you can see the VALUE of what you are bringing to the table to the seller, realtor and buyer!

4. DECIDE WHAT YOU WANT
The most important thought for you to have is to know what you want and focus on this and quit grumbling about what you don’t want! This is Law of Attraction 101 – you attract into your life whatever you put your attention, energy and focus on whether wanted or unwanted. Your thoughts lead to your feelings and your feelings lead to your actions and your actions lead to your results. Take some time and set some goals about the number of clients you want to have, the money you want to make, the number of hours you want to work in a week and the time off you want to have for your family or just for yourself. Be very specific and realistic and then ‘allow’ this to come into your life. Notice every single time you get the smallest evidence that you are getting what you want and you will get more of it.

5. CREATE PACKAGE OFFERS
It is good to start with an hourly rate but you can make more money by creating packages – usually 3 and start with your basic package and expand from here. It’s a good idea to make a list of your ‘Standard Services’ and then create a list for you ‘Value Added Services’. Give each package a memorable name and keep your client groups in mind. For example you may do a consultation and give some recommendations for the seller who wants to do most of the work themselves and call it ‘Do-It-Yourself Home Staging’ starting at $199 (or whatever works in your market). Each package will have more services added to it and go up in price because the ‘value’ has gone up too. It’s good to ‘throw in’ some extras from your ‘Value Added’ list. Value is all about perception so make sure you know what is ‘valued’ in your market by asking your clients.’

6. OFFER A GUARANTEE
As a home stager we cannot guarantee that a house will sell more quickly or sooner than a property that is not staged. However, we can claim that the newly staged property will look infinitely better than it did before you offered your professional services. You can guarantee that you will stay on budget and deliver on time (and ensure you do this!). There are many statistic available about the success of staging a property but the best statistics will be your own. When you are doing your sales call with the seller or realtor show them your portfolio and include the client testimonials with it. Prompt your client’s testimonial by asking them to comment on areas that show the ‘value’ of your work. Ask the client to include the emotional support you gave them as well as they end product results of your staging design work.

7. RAISE YOUR RATES
Now that you have a better understanding of how your own thoughts were holding you back, take some time to set your new rates. Start with how much you want to make annually and work backwards from that to your monthly and weekly sales targets. For you to raise your rates you need to look at the evidence that you have about the value that you have been giving your clients. You also need to give your clients a reason that you are raising your rates so think about what ‘extra value’ you can give them. Is it that because you now have more experience you can get the job done quicker? your staging designs are the best? you blog on several social media sites about their listing? your reputation has increased in the market place and you are seen as the expert? your stagings are being featured in magazines now? Whatever the evidence is, let your clients know that you will be raising your rates to reflect this. You may decide to leave some of your ‘preferred’ client rates that you have with a realtor as they are. Let them know that and when they can expect their rates to increase.

Take some time to go through the ’7 Steps’ and find out where you can ‘change your thoughts’ about how you value yourself. Look for all the evidence of you creating beautiful spaces and the value that you bring to each and every home you stage, decorate or redesign. If you haven’t yet created any packages do that now starting with a basic package and work up from that. Role play with yourself by looking into a mirror and telling yourself what you charge for your services and the value that your clients receive. Keep on doing it until it really FEELS truthful to you – then give yourself a HIGH FIVE and go out and do it!

Did You Meet the Property Brothers in Vancouver?

The Property Brothers, Jonathan and Drew Scott of their latest television series ‘Buying & Selling’ took time out of their busy schedule to meet many of their fans at the Fluff Design Studio/Showroom last night.

Hundreds of people showed up and many were PRES graduate stagers. We all had our photo taken with the boys and their older brother was on site as well.

Drew - Dana - Jonathan at FLUFF DESIGNS

Drew – Dana – Jonathan at FLUFF DESIGNS

Some things I learned…

The Scott brothers are actually from Vancouver BC Canada! I wanted to talk with them more but Patti Houston Fluff owner extraordinaire – was busy keeping the line moving. What I did learn was that those properties that sell for $299,000 with a lot are actually in Austin Texas which is why they made no sense to those of us in the Vancouver or Toronto real estate market!

Jonathan and his crew do the work but he said generally it takes about twice that length of time and the price they quote for the job does not include his charges! Drew actually is a realtor but they are 3 very smart brothers who have formed an entertainment company and a real estate company Scott Real Estate. They get to use their acting talents to create a very interesting production of Property Brothers.

Jonathan telling Dana how the show 'really works...

Jonathan telling Dana how the show ‘really works…

Stay tuned for the FALL SEASON of Property Brothers in VANCOUVER working with Fluff Designs furnishings! Can’t wait to see the show.

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